Case Study / 17 May 2016

Algix

Trucost quantified the environmental performance of a sustainable plastic product compared to conventional plastic.

Algix is a green technology company that produces plastic composites called Solaplast made using algae blended with polyethylene, ethylene vinyl acetate polylactic acid and polystyrene. Solaplast was developed by Algix in response to increasing demand from companies in consumer-facing sectors for more sustainable types of plastic.

Algix wanted to show that switching to Solaplast could help companies decouple business growth from negative environmental impacts. The company commissioned Trucost to quantify the environmental performance of Solaplast compared to several conventional plastic resins.

“Consumers are concerned with environmental issues. Consumer-facing companies are moving towards more sustainable products, but are also wary of greenwash. Undertaking scientific assessment of the environmental benefits is an important communication tool to help assure customers that Solaplast is sustainable.”

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